Case Study #2

Primarily design & organization for the duration of this employment contract:
Marketing Specialist, Head of Distribution, & BioTrack Expert

Logo Work:

  • Created basic logo for re-branded company

  • Additional versions of logo created for variety of projects & uses

Online Store & Website:

  • Setup, created & launched website for new brand

  • Product photography & content creation

  • Linking created content with online store products & POS system

  • General maintenance & updates with new products

BioTrack Expert:

  • Product & Inventory Management (including strains & plants)

  • Inventory Audits & Reporting

  • Distribution: Manifests, Transfers, Sublots

  • General Settings, User Privileges & Discount Management

  • Printer Setup, Label Templates & Troubleshooting

  • New Workstation & Location Setup

Product, Packaging & Label Design:

  • Crafted new packaging design to match or exceed regulations

  • Created & updated compliance labels as regulations changed

Inventory Audits & Management:

  • Weekly Remote Deli Flower Audit with Multiple Retail Locations

  • Monthly Distribution Physical Audit

  • Expired Inventory Management

  • Inventory & Product Investigation & Reconciliation

Distribution & Analytics:

  • Weekly Sales Analytics for Retail & Distribution Allotments

  • Crafted internal process for digital & physical distribution of products to both retail & wholesale accounts

  • Refined processes for efficiency & to prevent errors through verification processes

  • Terpene Analytics based on lab results (trends & forecasting)

Print / Digital Branding:

  • TV Monitor Slideshow Presentations for Retail Locations

  • Window clings / decals

  • ID Cards, Flyers, & More!